If you’re DIYing your WordPress site and sick of trying to decipher what the heck Google wants from you in order to start ranking, this is for you. You know SEO matters. You’ve heard about metadata, sitemaps, schema, and all the rest… but figuring out how to actually...
Nothing irks me more than a slow website (and everyone else trying to load your site for that matter). You know the ones… the page hangs, the images take forever to appear, and before you can say “hang on a sec” your visitor’s already clicked off and is Googling your...
Imagine this… someone clicks your link, they’re ready to throw money at you, and then… your site takes forever to load. They bounce faster than you can say “conversion rate.” Here’s the brutal but honest truth: If your website takes longer than 3 seconds to...
You’ve just received an email from Google Search Console saying “New reasons preventing your page from indexing”. And now you’re here, frantically Googling what the heck that means and whether you’ve accidentally broken your website. (Spoiler: probably not. But there...
Dream client lands on your site, clicks a juicy link expecting gold… and boom — 404 Page Not Found. Not exactly the ‘hire me now’ vibe, right? Broken links aren’t just annoying, they tank your SEO, wreck your user experience, and silently kill your credibility. And...
You’ve just written a killer blog post or service page. The words are flowing, the call-to-action is solid, and you’ve even remembered to update your meta description (go you!). Then comes the image. You drag in that stock photo, hit upload, and move on with your...
I’m not the kind of web designer who creates pretty websites just to tick a box. Because honestly, if your site isn’t being found, clicked on, or doing any heavy lifting? It’s just an expensive business card. A client came to me for a new website. Their business was...
I’ll be honest with you, naming image files used to feel like one of those “meh” tasks I’d happily ignore until the very last minute. You know the vibe: I’ve poured my heart into this blog, edited every word within an inch of its life, found the perfect photo… and now...
Ever Googled a business and thought… oh alright, show-off. Their website pops up looking dead important — double the size of everyone else’s, with tidy little links underneath practically rolling out a red carpet to their Services, Blog, or Contact page. Those? Those...
Ever clicked on a website that loads slower than your mum typing with one finger? Same. You pop the kettle on, feed the dog, rewatch a couple TikToks… and the page is still buffering like it’s 2003. That, my friend, is an image optimisation fail. And before you start...
If your internal linking strategy is just “add a few ‘click here’ buttons and hope for the best”… we need to talk. One of the questions I get asked all the time is: “Is internal linking really that important?” And the answer? A big, fat, YES — especially if you...
Let’s talk about links - the not-so-sexy but ridiculously important part of your website that nobody ever seems to talk about. You’ve probably heard a lot about backlinks (those golden-ticket links from other sites), but what about internal and external links? These...
