Free On-Page SEO Checklist Template
Sort your SEO: get your website working for you, not against you
SEO isn’t as sexy as social media, but it’s got a much longer shelf life and way bigger opportunities for being found online—I mean, you found me, right? Point proven!
Let’s cut the crap and get to the SEO-UL of why you’re here
(get it, soul…seo-ul…)
Honestly? You hate marketing. And getting on social media to pitch your stuff (for the umpteenth time) fills you with deep deeeeep dread
You’ve definitely thought about sacking off your business and working full-time for Canva because you spend most of your effing life on there crafting graphics
Your website is a bit like your houseplant that you resentfully care for (and feel guilty about all the time. Water it, it wilts. Don’t water it – STILL WILTING. What DOES THIS THING NEED TO START WORKING?!?!!) Hint: it needs SEO. You need to do some SEO.
You’re sick with worry about where your next lead’s going to come from, and wondering is this business owner’s life even for me – don’t we all!!
You spend hours faffing away on Instagram, only to get three likes (1 from your mum) and a reach of 10 followers – oooof! been there
not spying, promise !
If this is sounding like I’ve got a secret camera aimed at your office, watching you panic over your business for the past 6-12 months, don’t worry, I don’t.
BUT mate, have I got a fix for you…
My on-page SEO checklist
What’s that, Sarah?
Well, it’s basically awebsite-transforming list that shows you how to create content that’s easily found by search engines like Google (no biggie)

So what do you actually get with this, I hear you say? · So what do you actually get with this, I hear you say? · So what do you actually get with this, I hear you say? · So what do you actually get with this, I hear you say? · So what do you actually get with this, I hear you say? · So what do you actually get with this, I hear you say? · So what do you actually get with this, I hear you say? · So what do you actually get with this, I hear you say? · So what do you actually get with this, I hear you say? ·
1. Obvs your free One-Page SEO checklist:
which dives into everything you need to do for each time you create a new page or post on your website
2. Service Page Wireframe – I’m giving it all away!!
I’m giving you a free service page wireframe to get all your service pages out of your head and onto your website (cause that one-pager for your ALL YOUR SERVICES is doing sweet-AF)
3. Keyword Research Template
yep you also get a spreadsheet that is one-click to copy into your Google drive because I’m PASSIONATE about you doing the keyword research before diving into the checklist
4. Technical SEO
yes I have a little checklist for you for this – but honestly I don’t wanna overwhelm you so it’s pretty simple (don’t worry, I won’t FREAK you out)5. Off-Page SEO mini checklist
because it’s important AF for your Domain Authority – this basically means how trustworthy Google finds you (you need a decent DA to rank for those tasty keywords your ideal client is typing into Google).6. Easy to use notion board
It’s all wrapped up in an easy to use notion board that can be duplicated and used over and over again.
drum roll please…
If you’ve got this far then I know you’re on the end of your seat like – SHOW ME THE MONEY… AKA where’s the goddamn sign up form, stop your yapping Sarah.
What this free SEO checklist is
Your holy grail for all things on-page SEO (sprinkled with a touch of technical & off-page – cause I couldn’t help myself – #overdeliverer)
Easy to understand – I PRIDE myself on creating content that my isn’t jargon packed so you’ll understand exactly what you need to know and also there’s a glossary #justincase
It’s the easiest way to start building your SEO strategy and start getting found in Google (cause that’s where clients are searching)
What this free SEO checklist isn’t
It’s not some crappy PDF that is just going to live in your Google folder never to be used again.
It’s not a uncheckable checklist – you know the ones where you download and instantly try to click a checklist box only to find out it’s a goddamn image (pet hate!)
It isn’t just the basics – this SEO checklist actually dives into everything you need to know from keyword research to wireframes to ideas for content to optimising
last chance…
Duplicate and use forever more: like the unlimited prosecco at a bottomless brunch, you can duplicate your SEO checklist and fill it out over and over again.
Anyone that knows me (hi, I’m Sarah), knows I don’t deliver crappy products (even the free ones).
I’ve taken weeks of my time to put this checklist together for you and it links to all the content you need to get your SEO off the ground running.
If you’re sold then pop your deets in the form below & it will be delivered to you in a pretty boring email cause honestly I spent days writing this landing page so I’m all copied out – ooooof keeping it real.
What does the SEO checklist come with?
Our free One-Page SEO checklist – which dives into everything you need to do for each time you create a new page or post on your website
Service Page Wireframe – I’m giving it all away!! I’m giving you a free service page wireframe to get all your service pages out of your head and onto your website (cause that one-pager for your ALL YOUR SERVICES is doing sweet-AF)
Keyword Research Template – yep you also get a spreadsheet that is one-click to copy into your Google drive because I’m PASSIONATE about you doing the keyword research before diving into the checklist
Technical SEO – yes I have a little checklist for you for this – but honestly I don’t wanna overwhelm you so it’s pretty simple (don’t worry, I won’t FREAK you out)
Off-Page SEO mini checklist – because it’s important AF for your Domain Authority – this basically means how trustworthy Google finds you (you need a decent DA to rank for those tasty keywords your ideal client is typing into Google).
It’s all wrapped up in an easy to use notion board that can be duplicated and used over and over again.
Is this SEO checklist free?
Yes, it’s completely free and super easy to use. All you have to do is create a free notion account and then duplicate the template
Do I need to use WordPress to use this SEO checklist?
Nope – you can use this checklist with any website builder – it’s not about the functionality of the builder it’s the content that you optimise outside of the website. But you will need to access the meta data within your website platform.
Do I have to pay for Notion?
No, notion is completely free to use.
How do I download and use the notion template?
You’ll receive an email after you’ve signed up, this email will include a link to the notion board – there are instructions on this board on how to duplicate and reuse for every piece of content / page / post you create for your website
Can I use this free SEO checklist for my client's websites?
Yes, this free seo checklist is fine to use for all your clients, but if your client is wanting to use it then they will have to download this themselves, it’s not free to reshare. I mean, obvs I can’t stop you, but just think, would you like it, if it was your work? Be nice, be kind, be fair.
